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You just can't beat the person who never gives up. (Babe Ruth)
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Create a new image, access the Gradient Tool (choose the Copper gradient) and draw the line from top to bottom.

Filter > Noise > Add Noise. Make sure the monochromatic option is checked.

Filter > Blur > Motion Blur. Figure "376" should work well. Add some text.

Duplicate the text layer -- Merge the text and background layers.

Filter > Render > Lighting Effects. Use these or similar settings as shown. Changing the Texture Channel to "Blue" seems to work very well for our intended effect.